Builds rapport: With a helpful gift you're no longer just a "salesperson", you're a value-giver who invests in their success.
Demonstrates expertise: The gift content shows you know what you're talking about — "more clients, more bookings, more business".
Leads into your offering: These gifts naturally position your digital products/CRM solutions as the next logical step in your relationship.
Helps you stand out: Many competitors just pitch software; you give something tangible first and earn the trust.
Drives referrals & upsells: Happy clients who receive valuable gifts will refer others. And when they see results from the gift, they'll be more likely to invest further.